Category Archives: 2009

Genesis Named ‘Best Deal for the Boss’ by

FOUNTAIN VALLEY, Calif., 02/11/2010 The Genesis Sedan was named “Best Deal for the Boss” in the annual Best Lifestyle Vehicle Awards. This award recognizes the Hyundai Genesis as the vehicle best suited to meet the lifestyle needs of “the boss” including luxury features, driving refinement, styling and prestige all in an affordable package.

“It’s a rear-wheel-drive full-size sedan that offers a luxurious, spacious cabin and V-6 and V-8 drivetrains that are notable for their efficiency and performance,” said editors. “The Genesis comes standard with eight airbags and a stability system to help protect occupants, and it’s available with convenience features like a 17-speaker audio system. On the whole, the Genesis does a remarkable job at delivering the experience of a high-end luxury sedan at a much lower price.”

The Lifestyle Awards recognize new vehicles that best suit the lifestyles of today’s car shoppers, and acknowledge the best cars across a number of categories that car shoppers can identify with based on their personal vehicle needs.

The North American Car of the Year-winning Genesis is built on Hyundai’s performance-driven rear-wheel drive architecture. Genesis offers an array of luxury convenience features including Smart Cruise Control, touch-screen navigation, electronic parking brake with automatic vehicle hold, Adaptive Front Lighting System (AFLS), Lexicon® audio systems and electronic active head restraints.

“We are thrilled to receive this recognition from as it reinforces the Genesis ability to compete with the world’s best luxury sedans,” said Derek Joyce, Genesis product manager. “Genesis is the ideal model for car buyers looking for the power, comfort and sophisticated design of a luxury brand, without the expensive price tag.” is the leading destination for online car shoppers, offering credible, easy-to-understand information from consumers and experts to help buyers formulate opinions on what to buy, where to buy and how much to pay for a car. With comprehensive pricing information, side-by-side comparison tools, photo galleries, videos, unbiased editorial content and a large selection of new- and used-car inventory, puts millions of car buyers in control of their shopping process with the information they need to make confident buying decisions.

Launched in June 1998, is a division of Classified Ventures, LLC, which is owned by leading media companies, including Belo (NYSE: BLC), Gannett Co., Inc. (NYSE: GCI), The McClatchy Company (NYSE: MNI), Tribune Company and The Washington Post Company (NYSE: WPO).


Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through almost 800 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program which now includes the 5-year/60,000 mile fully transferable bumper-to-bumper warranty, Hyundai’s 10-year/100,000 mile powertrain warranty and 5-year complimentary Roadside Assistance in addition to the highly acclaimed vehicle return policy introduced in early 2009. For more details on Hyundai Assurance, please visit

Hyundai Genesis sedan earns top billing

After just a few miles behind the wheel of the Hyundai Genesis sedan, it was easy to understand why this vehicle was named the 2009 North American Car of the Year — the first such honor for any product from this South Korean automaker.

It was also easy to forget I was driving a Hyundai, because it felt more like I was behind the wheel of a Mercedes-Benz. I kid you not.

The company that made the mistake of introducing itself to the U.S. market in 1985 by introducing the miserable little Excel hatchback has graduated into a full-line automaker with a stable of vehicles designed to fit almost anyone’s tastes.

But there is more Hyundai magic on the way. While the Genesis has a base price range of $32,250-$37,250 (plus $800 freight), the automaker plans to bring an even more-expensive luxury car to the United States late next year — its Equus sedan, which it displayed at the recent Pebble Beach, Calif., luxury-car show.

The Equus is already on sale in South Korea, competed head-to-head against such vehicles as the BMW 7-series and Mercedes S-class. No U.S. prices have been announced yet for the Equus, and it might even get a different name for this market, but it probably will push into the $50,000 range when it arrives.

For now, though, people who want BMW, Lexus or Mercedes-style luxury — but without the prestigious name, mind you — can be happy with the Genesis sedan.

This car is not to be confused with the Genesis Coupe, which arrived this year as a 2010 model. The coupe, which I also tested recently, starts at $22,000 and is much-less luxurious than the larger and roomier sedan by the same name.

Hyundai’s U.S. sales have held remarkably strong during this year of historically depressed overall industry totals, a credit not only to cars such as the Genesis sedan and coupe, but the strength and value of the entire Hyundai lineup — which begins with the under-$10,000 Accent subcompact.

The company’s success this year, while other automakers have been struggling to survive, has been helped by its value-pricing strategy, and, perhaps most of all, its “Hyundai Assurance” plan. Under that program, the automaker pledges to buy back any new Hyundai during the first year of ownership if the buyer becomes unemployed or can’t work because of health problems.

The new luxury sedan, which was introduced to Super Bowl TV viewers in January, also was honored by the Web site as the “Best New Car of 2009,” and named a “Top 5 Luxury Car for 2009” by, the consumer Web site operated by the National Automobile Dealers Association.”

Genesis also earned five-star safety ratings for both front and side impacts in crash tests conducted by the National Highway Traffic Safety Administration.

Michael Deitz, Hyundai Motor America’s product planning manager, contends that the Genesis “has the technology and features comparable to the world’s leading premium sports sedans at a value Mercedes and BMW can’t beat.”

The car has the look and feel of a large, premium European sedan such as the BMW 5-series or Mercedes E-class, but at a much-lower cost. The styling is quite Mercedes-like — not flashy, just classy.

The $32,250 starting price is for the base 3.8 model, which comes with a 290-horsepower, 3.8-liter V-6 engine.

On the top end, there is the 4.6-liter V-8 model, with an impressive 375 horsepower, beginning at $37,250.

Our tester was the model that most consumers are choosing – the 3.8 V-6. With extras such as a Premium Plus package ($3,000) and Technology package ($4,000), our tester rang up at $40,050 with freight.

With the Premium Plus package came 18-inch alloy wheels, leather-wrapped door and dash, power sunroof, power tilt-and-telescopic steering column, rain-sensing wipers, and more.

The Technology package added a 528-watt Lexicon audio system, integrated with a navigation system, with HD radio, XM satellite radio, and XM NavTraffic; a rear backup camera; adaptive headlights; front and rear parking assist; and cooled front seats.

Hyundai said it expected the Genesis to compete for customers with cars such as the Lexus ES, Chrysler 300 and Cadillac CTS, but added that it has performance capabilities and luxury features “comparable to sedans costing tens of thousands of dollars more.”

The Genesis rides on a new rear-wheel-drive vehicle platform that Hyundai developed specifically for a luxury car, and it has an advanced five-link suspension at all four corners to give it both the ride and handling that consumers expect in a premium sedan.

Both engines come with six-speed automatic transmissions, although the gearboxes are different for each model.

With premium fuel, the V-8 has the 375 horsepower, but it’s also designed to run on regular gas. The horsepower drops just slightly, to 368, with regular, but Hyundai says the car still outperforms all competitors in the amount of horsepower produced per liter of engine displacement.

While I haven’t tested the V-8 model, I can tell you that the V-6 offered more power than I would ever need either in town or on the highway. The accelerator pedal takes a little getting used to, as just a small push gives the car a quick forward jolt — bringing groans from my passengers, who said they though I was trying to snap their necks.

But once I got the hang of it, I heard no more complaints. It reminded me of the way my flight instructor taught me to handle the control wheel in the airplane — “You don’t turn the wheel,” he said. “You just add pressure.”

The ride was smooth and quiet, even at top freeway speeds, yet during spirited driving on twisty roads, the Genesis performed quite well, with no squishiness at all. Steering was more precise than I expected, as well, although not quite as crisp as that of a comparably sized BMW.

The Genesis has impressive EPA fuel economy numbers for a car with this much power — 17 mpg city/25 highway for the V-8 and 18/27 for the V-6. Hyundai notes that this is better than many V-6 engines in smaller midsize cars.

Standard on the V-6 model are electronic stability control with traction control, antilock brakes, 17-inch alloy wheels, front and rear seat-mounted side air bags, roof-mounted side-curtain air bags, the electronic front head restraints, fog lights, automatic headlights, dual power/heated outside mirrors with turn signal indicators, heated leather seats with power adjustment up front, cruise control, white and blue interior lighting, keyless entry with push-button start, leather-wrapped tilt steering wheel with audio controls, dual front fully automatic climate control, auto-dimming rearview mirror with universal garage opener and compass, AM/FM/CD/MP3/XM audio system with iPod/USB and auxiliary input jacks, Bluetooth and floor mats.

The V-8 models come with most of the features of the V-6, plus 18-inch silver alloy wheels, chrome lower body side moldings, upgraded leather seats, leather-wrapped dash and door trim inserts, power glass sunroof with tilt and slide, power tilt-and-telescopic steering column, integrated memory system, Lexicon 15-speaker surround -sound audio system, six-disc CD changer, illuminated scuff plates, wood-trimmed leather steering wheel, power rear sunshade and rain-sensing wipers with auto-defogger windshield.

The car seats five, and as a full-size sedan, it’s quite roomy for both front and rear passengers, with lots of rear legroom even when the front bucket seats are pushed all the way back on their tracks.

But my 11-year-old twin grandkids were much more comfortable in the back seat by themselves. With no one sitting in the middle, the center armrest can be pulled down, and it provides two decent cup holders.

The car comes with Hyundai’s great warranty, which includes five-year/60,000-mile bumper-to-bumper protection, along with 10-year/100,000-mile limited powertrain coverage, seven-year/unlimited mileage anti-perforation protection, and 24-hour roadside assistance for five years with no mileage limit.

Towing, lockout service and trip-interruption expenses are included.

G. Chambers Williams

San Antonio Express-New

Hyundai Genesis is Class of the 2009 Model Year With Most Top-Car Honors

Headlined by the 2009 North American Car of the Year award, Hyundai’s new flagship earns more top recognition than any other 2009 introduction

FOUNTAIN VALLEY, Calif., 08/27/2009 Hyundai’s all-new flagship, the Genesis sedan, launched to significant anticipation culminating with its coronation as the 2009 North American Car of the Year – the first time a Korean brand has ever achieved the honor. But Genesis didn’t stop there, accumulating honor after prestigious honor to become the most decorated new car launch of the 2009 model year. At last count, Genesis tallied more than 20 top honors from the most prominent media outlets and automotive organizations in North America.

Genesis’ trophy case includes awards and accolades from the likes of J.D. Power and Associates, Motor Trend, AutoPacific, and leading consumer publications. Genesis is built on Hyundai’s all-new, performance-driven rear-wheel-drive architecture. It offers two powertrains, the Lambda 3.8-liter V6 engine producing 290 hp, and Hyundai’s all-new Tau 4.6-liter V8 engine producing 375 hp. With technology rivaling more expensive luxury sedans, convenience features like push-button start and navigation system, and five-star safety ratings from the National Highway Traffic and Safety Administration (NHTSA), it’s clear that Genesis is among the best new cars of 2009. But at a starting MSRP of just $32,250 and max price of just $42,000 for a fully loaded Genesis, it’s no surprise the competition was left in Hyundai’s rear-view mirror.

“Genesis was developed to rival the world’s best luxury sedans so we knew it would be a great car, but we didn’t know how it would be received by the automotive community,” said Scott Margason, director of Product & Strategic Planning for Hyundai. “As the awards accumulated, we realized not only how well designed the Genesis was, but how far the Hyundai brand had come. Consumers and automotive industry influencers really embraced the idea of Hyundai producing a luxury product.”

Genesis Sedan Awards

1. 2009 North America Car of the Year
2. Motor Trend – America’s Top 40 New Cars
3. J.D. Power and Associates – Automotive, Performance, Execution and Layout (APEAL) – Most appealing midsize premium car
4. J.D. Power and Associates – Vehicle Launch Index (VLI) – Highest ranked 2009 all-new or redesigned vehicle
5. The Car Book 2009 – Best Bet (intermediate category)
6. – Best New Car
7. Kiplinger’s Personal Finance – Best New Model (sedans $30,000-$45,000)
8. – Car of the Month (April)
9. – Top 5 Luxury Cars
10. – Best Car Buy – Top luxury cars under $35,000
11. – Car of the Year
12. – Car of the Year
13. On Wheels – Car of the Year
14. AutoPacific – Ideal Vehicle Awards – Aspirational Luxury Category
15. AutoPacific –Vehicle Satisfaction Awards – Aspirational Luxury Category
16. Consumer Reports – Top-Rated Vehicle (upscale sedan category)
17. Consumer Digest – Best Buy (luxury segment)
18. MyRide/Autobytel – Car of the Year
19. Ward’s Auto World – 10 Best Engines (4.6 liter Tau V8)
20. Automobile Journalists Association of Canada – Canadian Car of the Year
21. Automobile Journalists Association of Canada – Best New Luxury Vehicle Under $50,000


Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 780 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by The Hyundai Advantage, America’s Best Warranty. In addition, Hyundai Assurance is now offered on all new vehicles leased or purchased from a certified Hyundai dealer. The program is available to any consumer, regardless of age, health, employment record or financed amount of the vehicle. The program is complimentary for the first 12 months.

Hyundai Tucson Wins 2009 Motorist Choice Award

Intellichoice and AutoPacific automotive experts recognize Tucson for owner satisfaction and overall value

FOUNTAIN VALLEY, Calif., 08/19/2009 Intellichoice and AutoPacific honored Hyundai Tucson with a 2009 Motorist Choice Award in the Compact Crossover SUV category for its top scores in ownership satisfaction and overall value. The Motorist Choice Awards recognize new cars and trucks that give their owners both economic and emotional satisfaction, helping new car buyers find vehicles that best satisfy all of their personal transportation needs.

“Automakers have long known that car buyers are looking for outstanding value, and want to be proud of the car they drive,” said James Bell, publisher and editor of “With the Hyundai Tucson being awarded a Motorist Choice Award, it proves to be a purchase that owners will be pleased with both financially and behind the wheel.”

The fourth annual Motorist Choice Awards were co-developed by AutoPacific, known for its owner satisfaction rankings, and, the online source for automotive ownership cost and value analysis, to recognize the vehicles that delivered both the highest customer satisfaction and the lowest cost of ownership. One-hundred and ninety six cars, trucks, crossovers and SUVs were scored this year to determine the winners.

“It’s an honor to be recognized by both and AutoPacific in the 2009 Motorist Choice Awards,” said Brandon Ramirez, product manager, Hyundai Motor America. “With safety and technology features rivaling more expensive vehicles in the small SUV segment, Tucson is a smart option for car buyers seeking value, quality and reliability in their next car purchase.”

For 2009, sound engineering refinements have been made to improve Tucson’s EPA fuel economy values. Additional exterior and interior changes include all-new 16-inch alloy wheels, a more distinctive chrome grille, new tailgate trim and new GLS seat fabric. The Tucson SE 4WD received standard heated front seats and a windshield wiper de-icer. Tucson also has standard XM Satellite Radio™ and iPod®/USB and MP3 auxiliary input jacks.

INTELLICHOICE.COM AND SOURCE INTERLINK COMPANIES, INC., part of Source Interlink Media, LLC., is the market leader in automotive ownership cost and value analysis. Founded in 1986, is committed to empowering consumers to make better purchase decisions by providing independent and essential automotive information and tools. Through the web site (, consumers get the help they need to research, compare, configure and price vehicles. The site also connects buyers to the buying alternatives of their choice, including vehicle manufacturers and an online car buying guide. Source Interlink Media LLC is a subsidiary of Source Interlink Companies, Inc., a recognized provider of targeted media and marketing services, a leading U.S. distributor of home entertainment products and services and one of the largest publishers of magazines and online content for enthusiast audiences.


AutoPacific is a future-oriented automotive marketing research and product-consulting firm. Every year AutoPacific publishes a wide variety of syndicated studies on the automotive industry. The firm, founded in 1986, also conducts extensive proprietary research and consulting for auto manufacturers, distributors, marketers and suppliers worldwide. Company headquarters and its state-of-the-art automotive research facility are in Tustin, California, with an affiliate office in the Detroit area. Additional information can be found on AutoPacific’s websites: and


Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 780 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by The Hyundai Advantage, America’s Best Warranty. In addition, Hyundai Assurance is now offered on all new vehicles leased or purchased from a certified Hyundai dealer. The program is available to any consumer, regardless of age, health, employment record or financed amount of the vehicle. The program is complimentary for the first 12 months.

North American Car of the Year Hyundai Genesis Earns Highest Ranking Among New or Redesigned 2008 and 2009 Vehicles

FOUNTAIN VALLEY, Calif., 07/22/2009 J.D. Power and Associates announced today that the Hyundai Genesis is the highest ranked 2009 all-new or redesigned vehicle in the inaugural Vehicle Launch Index(SM) (VLI). This result comes after the Hyundai Genesis significantly contributed to Hyundai’s high marks in the J.D. Power and Associates’ 2009 Initial Quality Study(SM) (IQS) announced in June in which Hyundai was the highest ranked non-premium nameplate. On July 16, 2009, Genesis was also designated J.D. Power’s most appealing midsize premium car in the 2009 Automotive Performance, Execution and Layout (APEAL) Study(SM).

The Vehicle Launch Index quantifies how well 2009 new vehicles–including new entries to the market, all-new and redesigned models–perform during the first eight months after launch. Genesis’ performance in the IQS and APEAL studies is significant because VLI includes the key factors of vehicle quality and design, included in both studies. The VLI also examines various factors that are critical to the financial success of a launch, including turn rate, vehicle revenue, dealer gross profit, incentive spend, credit quality and residual value.

“Genesis represents everything Hyundai knows about engineering, building, and launching great automobiles,” said John Krafcik, Hyundai Motor America president and chief executive officer. “Awards like VLI help reaffirm what we’re hearing from the marketplace – that Genesis has been a tremendous success in generating incremental sales, building the Hyundai brand, and satisfying our most demanding consumers.”.”

The J.D. Power and Associates VLI recognition will join the growing number of Genesis honors and accolades including North American Car of the Year, Kiplinger’s Best New Model for 2009, AutoPacific’s Vehicle Satisfaction Award, and more. Hyundai’s Genesis sedan sets a new benchmark in the premium car category. With a starting price of just $33,000, Genesis includes performance and luxury features typically found on vehicles costing thousands of dollars more.

The VLI looks at 2008 and 2009 model-year vehicles first sold between January and October 2008. Vehicles must be all-new or major redesigns and must sell at least 5,000 units during the first eight months to be included.

Hyundai Motor America, headquartered in Fountain Valley, Calif. is a subsidiary of Hyundai Motor Company of Korea. Hyundai cars and sport utility vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced by more than 790 Hyundai dealerships nationwide.

Business Week Review: 2009 Hyundai Genesis

The sporty, well-designed Genesis is a reasonably priced, stylish, entry-level luxury car—and a big step up for Hyundai

Up Front
There’s nothing on the market quite like the new Hyundai Genesis. The Korean carmaker’s rear-wheel-drive Genesis Sedan, which is all new for ’09, is an entry-level luxury car that competes with the likes of BMW, Lexus, and Infiniti. And for 2010, there’s the new Genesis Coupe, a smaller, less expensive, sportier, two-door version of the car that’s so different from the sedan it almost seems like a separate model. The Genesis Coupe competes with everything from General Motors’ new 2010 Chevy Camaro Coupe to the Infiniti G37 and Nissan 370Z.

If you’re thinking it’s crazy that a Hyundai could challenge such varied and excellent rivals, think again. The Genesis is a sophisticated, well-engineered car with a tight feel, close tolerances around the doors and hood, and a co-efficient of drag of a mere 0.27, making the car’s exterior slipperier than most more expensive competitors’. The Genesis Sedan is extremely quiet inside and gobbles up potholes, yet has plenty of verve. And it sells at a much lower price than most of its rivals.

The entry-level Genesis Sedan, which I test-drove, probably has the broadest appeal. It’s powered by a fuel-efficient 3.8 liter, 290-hpV6. There’s also a V8-powered Genesis Sedan, with a muscle-car-style 4.6-liter, 375 hp engine, but it doesn’t seem worth the extra money. The V6-powered Genesis Sedan is as quick as a BMW 328i, which is plenty of get-up-and-go for me. However, the Genesis lacks an all-wheel-drive option, something that’s available on rivals such as the Audi A5, Acura TL, and BMW 328xi.

The Genesis Sedan comes only with a six-speed automatic with a manual shifting function. A six-speed stick shift is standard on the Coupe, with a five-speed automatic available with the small engine and a six-speed automatic with the V6. The Coupe’s automatics have steering-wheel-mounted paddle shifters.

With V6 power, the Genesis Sedan starts out at $33,000 (compared with $38,000 for the V8-powered Genesis) and comes crammed with standard equipment, including leather upholstery, power accessories, a seven-CD sound system that includes satellite radio and an iPod hookup, dual-zone climate controls, and power-adjustable and heated front seats. The V8 Genesis has even more standard equipment, including rain-sensing wipers, leather dash and door trim, seat memory, and an upgraded sound system.

However, you can load up the V6 Genesis relatively inexpensively. A $2,000 package includes such options as a power sunroof, a better sound system with a six-CD changer, seat and mirror memory, stylish leather inserts on the doors and dash, and rain-sensing windshield wipers. A $3,000 package includes all that plus 18-inch alloy wheels. A $7,000 package adds such amenities as a backup camera, parking alerts, self-leveling headlights, a hard-drive-based sound system, a navigation system with traffic alerts, and Bluetooth capability.

Only one $4,000 option package is offered on the V8-powered Genesis. Among other things, it includes a navigation system with traffic alerts, a hard-drive-based 17-speaker sound system, self-leveling headlights, and Bluetooth.

The Genesis is very fuel-efficient. With the V6 engine, the Sedan is rated to get 18 mpg in the city and 27 on the highway (and in 382 miles of mixed driving, I averaged 22.6 mpg).

Among six-cylinder rivals, Toyota’s Lexus ES 350 gets 19/27, Honda’s Acura TL 18/26, the BMW 328i 18/38, and the Infiniti M35 to 17/25. The Genesis’s mileage drops slightly, to 17/25, with the V8 engine.

The Genesis Coupe, which I also briefly test-drove, does even better. It gets as much as 21 mpg in the city and 30 on the highway with a stick shift and a 2.0-liter, 210-horsepower turbo-charged four-cylinder engine (neither of which is offered on the Sedan). The Coupe also is available with a 3.8-liter V6 rated at 306 hp. The V6 powered Coupe gets 17 mpg in the city and 26 on the highway.

Safety is another strong point. Standard gear on the Genesis includes antilock brakes and front, side, and head-protecting side-curtain airbags. The Genesis earned the U.S. government’s top, five-star crash-test rating in all categories.

The Genesis isn’t a big seller, but it’s off to a decent start considering how weak the car market is. Sales totaled 8,100 units in the first five months of 2009.

Behind the Wheel
Composed, is how I would describe the Genesis Sedan’s ride. It’s tuned much more for comfort than sport. The ride remains smooth whether on bumpy back roads or on the Interstate, and the cabin is extremely quiet. Even the smaller engine is powerful enough to inspire confidence. If you need a burst of power, the Genesis performs with no apparent strain.

One of the surprising things about the Genesis is how quick it is. Hyundai says the Sedan will jump from 0 to 60 in 6.2 seconds with V6 power (a time I easily matched in my test car) and 5.7 seconds with the V8. The company rates the V6-powered Genesis Coupe at under six seconds. The Sedan’s six-speed automatic has the usual manual mode. Unfortunately, there’s no sport mode to quicken shifting response, a feature offered by many of the Hyundai’s competitors.

The Genesis’ cabin is tasteful and upscale. Designers took a risk by offering leather inserts on the doors and dash in the place of the usual wood veneer, but the two-tone leather (coffee on black in my test car) looks good and sets the Genesis apart from its many rivals. Touches of wood trim are available on the gearshift, center console and armrests, combining elegantly with the two-tone leather.

Everything in the Genesis seems sturdy and well-made. The glovebox is double-walled and closes solidly, and the sunroof door has a solid, heavy feel. Trunk space, at 15.9 cu. ft., is ample. But a significant negative is that the rear seats don’t fold down, limiting the car’s hauling capacity. There’s only a small pass-through from the trunk to accommodate long objects.

As in other vehicles in this class, leg, head and shoulder space is adequate for most adults, but legroom may be cramped for long-legged drivers. I’m only 5 ft. 10 in. tall, and I could comfortably reach the pedals with the seat set all the way back. I also found the front seats surprisingly uncomfortable. They’re too flat for my taste, with inadequate side-bolsters.

One design touch I like: You can crack the Genesis’ rear windows a few inches without any of the horrible wind buffeting you get in most cars.

Buy it or Bag It?
For $40,000, a loaded V6-powered Genesis Sedan has almost every gee-gaw available on models in its class, and you can get the V8 engine for only $2,000 extra on a loaded-up model. Either version of the Genesis is a bargain if you factor in all the standard and optional equipment that’s included.

The ’09 Genesis Sedan sells for an average of $36,610, according to the Power Information Network (PIN), vs. $37,938 for the ’09 BMW 328i sedan, $40,875 for Ford’s Lincoln MKS, $47,566 for the Lexus GS 350, $48,260 for the Infiniti M35, and $49,356 for the Mercedes E350 sedan.

If you can get by with a smaller car, the Genesis Coupe is an incredible bargain. It’s 14 inches shorter than the Sedan (and, obviously, lacks rear doors), so it’s less practical. But it’s even tighter and sportier than the Sedan, starts at only $22,750 with a stick shift and the four-cylinder engine, and sells for an average of just $27,170, according to PIN (which, like BusinessWeek, is a unit of The McGraw-Hill Companies)

I know, I know. It’s still a Hyundai. The Genesis doesn’t have the cachet and history of a BMW, Lexus or Infiniti, and many shoppers will be reluctant to pay so much for a Korean car. But check it out. The Genesis is a big step up for Hyundai.

Business Week

Hyundai Sonata Named Best Budget Family Car by

FOUNTAIN VALLEY, Calif., July 7, 2009Hyundai Sonata beat out competitors Toyota Camry and Nissan Altima for the top spot of “Best Budget Family Car” by, a Web site that analyzes expert and user-generated consumer product reviews and recommends the best products to purchase based on their findings. Sonata received positive remarks from expert reviewers and users including:

* Reliable and well-made
* Roomy, high-quality interior
* Lots of standard features
* Good fuel economy (with base engine)
* Long warranty

The report sorts through various expert and user reviews, scientific testing by nonprofit and government agencies to identify the Top Four Best Reviewed cars. This year there were four categories: “Best Family Car Overall,” “Best Budget Family Car,” “Fun to Drive Family Sedan” and “Large Family Car.” A family car is defined as a midsize or large four-door sedan with a starting price of around $18,000 up to $30,000.

“If money matters most, experts like the budget-priced Hyundai Sonata better than more expensive big-name sedans, including the Toyota Camry,” said editors. “Critics have a hard time finding anything at all to dislike about the Sonata, especially considering the low price. It’s one of the most fuel-efficient, spacious and reliable midsize sedans you can buy, and Hyundai backs it with a longer warranty than its pricey competitors offer.”

“We are thrilled to receive this recognition as it really demonstrates Hyundai’s commitment to providing consumers with high-quality, dependable vehicles that won’t break the bank,” said Michael Deitz, product manager for Sonata. “The Sonata offers consumers industry leading safety features, superior fuel-efficiency and an award-winning interior packaged in a ‘class above’ its midsize sedan competitors.”

The fuel-efficient Sonata combines refined design, proven dependability, spirited performance and an extensive list of standard features that increase its appeal to a broader range of customers.


Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 790 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by The Hyundai Advantage, America’s Best Warranty. In addition, the Hyundai Assurance Program is now offered on all new vehicles leased or purchased from a certified Hyundai dealer. The program is available to any consumer, regardless of age, health, employment record or financed amount of the vehicle. The program is complimentary for the first 12 months.

2009 Hyundai Tucson Limited 4×4 Review & Test Drive

For 2009, the Hyundai Tucson returns with additional exterior and interior changes that make it even more desirable. These changes include 4-6% improved fuel economy, all-new 16X6in. alloy wheels, 200-watt Kenwood Navigation/Audio System, a more distinctive chrome grille, new tailgate trim, metal grain interior accents, more color choices and new GLS seat fabric. The Tucson SE 4X4 receives standard heated front seats and a windshield wiper de-icer. An optional B&M Racing sport shifter adds shorter throw-lengths and enhances precision to Tucson’s manual four-speed transmission. All Tucson’s now come with standard XM Satellite radio and an auxiliary audio input.

The Tucson is a very competitive compact sport utility that rates high against the Honda CR-V, Nissan Rogue, Jeep Patriot and Toyota RAV4. The Tucson has good looks, a choice of two engines, a fully independent suspension, 4X4 option with plenty of room for up to 5-persons and is fun and easy to drive with excellent fuel mileage. Young families will like the sporty looks and very functional interior.

With gas prices on the rise again and consumers demanding better fuel economy, the 2009 Tucson delivers with a choice of two engines-a 2.0 liter DOHC ‘Beta’ in-line four-cylinder engine that when mated to the four-speed automatic achieves 20mpg/city and 26mpg/highway. Horsepower is rated at 140 at 6,000rpm, and torque is 136lb.ft. at 4,500rpm.

In addition to the smooth and efficient four-cylinder engine, the Tucson also offers an optional 2.7 liter V6 for improved acceleration and passing power. This ‘Delta’ series engine has an aluminum block and heads to keep weight down, while four-valve combustion chambers and DOHC ensure ample performance. Horsepower peaks at 173 at 6,000rpm and torque crests at 178lb.ft. at 4,000rpm. I was impressed with the launch in my Limited 4X4 model. The V6 with its standard four-speed Shiftronic automatic four-speed and 4X4 drive now delivers 18mpg/city and 23mpg/highway.

Tucson offers a wide range of transmission choices to suit a variety of customer needs. In the GLS trim with the standard 4-cylinder engine, owners can choose between a precise five-speed manual with an optional B&M Racing Sport Shifter for more precise shifting or a convenient four-speed Shiftronic automatic. This sophisticated unit can function like a conventional automatic, but also has manual controls for a more sporty driving experience. The Shiftronic automatic comes standard with the V6 engine.

The fully independent suspension underpinning the Tucson is excellent for on-road or off-road driving. a robust MacPheson strut front suspension is used in combination with a multi-link independent rear setup that uses trailing arms and multiple links to control wheel geometry precisely through a full range of suspension motion. All four wheels are controlled by coil springs and fade-resistant gas-charged shocks. To help balance the Tucson’s handling and minimizing body roll during cornering, front and rear stabilizer bars are standard on all trim levels. The handling dynamics are handled beautifully by a responsive power-assisted rack & pinion steering system with a good feel for the road and minimum boost. Tucson is easy to handle in parking lots and on backcountry trails and has a tighter turning circle, 35.4ft. than a Jeep Patriot 35.6ft., Honda CR-V 37.8ft. or Ford Escape 36.7ft.

Braking from speed is also excellent with power-assisted four-wheel discs brakes. Up front are 11in. vented discs and in the rear are 10.3in. solid discs, with 11.2in. solid disc found in the 4X4 models. Enhancing braking power and control are four-wheel ABS, Brake Assist and Electronic Brake Force Distribution which is hard to find in other compact sport utility vehicles.

All Tucson models ride on 16X6in. aluminum wheels wrapped with 215.65R16in. all-season radials with 235/60R16in. standard in the Limited models. That’s not bad for a compact sport utility and it helps with upgrading the looks in comparison to the competition.

The optional 4X4 system is one of the best of the competition. For maximum all-season traction and fuel economy, the Tucson 4X4 models come with an electronic torque management system that routes up to 99% of the power to the front wheels. As road conditions or torque demand changes, the system automatically diverts up to 50% of the power to the rear wheels. This on-demand system operates quickly and unobtrusively by monitoring the throttle position, wheel angle, wheel slippage and routes power to the axle offering the best traction. The 4X4 system can be manually locked into 4X4 drive for a continuous 50/50 power split between the front and rear wheels for off-road and very slippery road situations. The system automatically disengages when ABS is activated to provide optimal braking performance.

Besides excellent mechanicals under the skin, the new 2009 Hyundai Tucson looks good.

The purposeful exterior has a strong, urban presence. The new distinctive grille and standard alloy wheels enhance its appearance and flexibility. There is a large rear hatch for easy loading and unloading with a convenient flip-up rear window which eases loading of small or long items. Both SE and Limited models provide more amenities with new unique alloy wheels, wider tires, as well as fog lamps, bodyside cladding, bodycolored door handles and mirrors, and chrome rear accent trim. The Tucson looks great from any angle.

Tucson’s five-passenger interior is a handsome blend of comfort, thoughtful features and utility. It echoes the sleek athleticism of the exterior, with matte-black accents on GLS trim and new metalgrain accents in SE and Limited versions. Illuminated power window and door lock switches, combined with high legible analog instrumentation aid in functionality and convenience. Drive comfort is a top priority in the Tucson’s design, as evidenced by the eight-way adjustable seat with lumbar support and tilt-adjustable steering column. There are even grab handles above all four-doors, that’s an extra touch.

Versatility is another hallmark for Tucson. It delivers an impressive 102.6cu.ft. of passenger interior volume, which surpasses Nissan Rogue at 97.5, Ford Escape at 99.5 and Jeep Patriot at 101.7cu.ft. The standard 60/40 split fold-down rear seatback makes it easy to accommodate passengers and cargo. Single-lever operation and shingle-style headrests that remain in place speed the conversion from passenger to cargo use. Tucson has greater cargo space behind the front row at 165.5cu.ft. compared to Patriot’s 54.2 and Rogue’s 57.9cu.ft. Tucson is ready to haul gear with an easy-to-clean composite floor load floor. Underneath the load floor is an additional sectionalized storage area with the spare tire positioned below. Plenty of storage bins, compartments and eight-cup/bottle holders are positioned throughout the interior, as are three 12-volt power plugs. Comfort and convenience features include a two-tier front storage console; two cupholders are positioned nearby, with one more in each door pocket. The rear armrest also includes two cupholders.

Other standard features in the Tucson Limited that I tested include automatic temperature control with outside temperature readout, heated/power-remote side mirrors, remote keyless entry with alarm, AM-FM-XM 6-CD changer with MP3 with auxiliary jack, cruise control, trip computer, leather wrapped steering wheel, leather seating surfaces, power sunroof, metalgrain interior trim, illuminated vanity mirrors, front intermittent windshield wipers/washer/deicer, rear wiper/washer, dual map lamps, and cargo cover.

The optional 200-watt Kenwood in-dash navigation/audio system has been added and was developed exclusively for Hyundai by Kenwood and combines audio, navigation, an auxiliary input into a single head unit, SD card slot and 700MB internal memory.

Standard safety features include electronic stability control and traction control, front seat side airbags, side curtain airbags, LATCH system for child seats, 3-point safety belts for all seats, front airbags for driver/front passenger and active headrests.

In the fast growing but competitive compact sport utility segment, the new 2009 Hyundai Tucson has quickly gained the respect of the competitors from the US and Japan with its excellent looks, first-rate powertrains, fully independent suspension, strong braking system and fully functional and versatile interior.


Price: MSRP $25,620
Type: Compact SUV
Where Built: South Korea
EPA Class: Sport Utility Vehicles


Length: 170.3 in.
Width: 72.1 in.
Height: 68.1 in.
Wheel Base: 103.5 in.
Ground Clearance: 7.7 in.
Curb Weight: 3548 lbs.
Front Head Room: 38.5 in.
Front Hip Room: 52.4 in.
Front Shoulder Room: 56.6 in.
Rear Head Room: 38.8 in.
Rear Shoulder Room: 56.3 in.
Rear Hip Room: 51.2 in.
Front Leg Room: 42.1 in.
Rear Leg Room: 37.2 in.
Luggage Capacity: 22.7 cu. ft.
Maximum Cargo Capacity: 66 cu. ft.
Maximum Seating: 5

Performance Data

Base Number of Cylinders: 6
Base Engine Size: 2.7 liters
Base Engine Type: V6
Horsepower: 173 hp
Max Horsepower: 6000 rpm
Torque: 178 ft-lbs.
Max Torque: 4000 rpm
Maximum Payload: 1280 lbs.
Maximum Towing Capacity: 2000 lbs.
Drive Type: 4WD
Turning Circle: 35.4 ft.

Fuel Data

Fuel Tank Capacity: 17.2 gal.
EPA Mileage Estimates: (City/Highway/Combined)
Automatic: 18 mpg / 23 mpg / 20 mpg
Range in Miles:
Automatic: 309.6 mi. / 395.6 mi. / 344 mi.


2009 Hyundai Genesis 4.6: Shocking competence

We were out taking some photos of the Hyundai Genesis early one morning. A woman passing by asked, “What kind of car is that? I don’t see a name badge on the front?”

My response was that, “It’s a Hyundai Genesis. They didn’t put a badge on front intentionally. They want you to see the car and do what you just did; that is, ask ‘What is it?’ “

Some of Hyundai’s earlier large-sedans bore resemblances to Jaguars (the XG 350), but the Genesis definitely causes you to pause a moment and notice resemblances to Lexus and Mercedes-Benz.

Hyundai designed the Genesis sedan to be in the image of BMW’s 5-Series, the Lexus GS, Infiniti M cars and Mercedes E-Class. However, it’s priced and sized to compete with Chrysler’s 300C, the Lexus ES, Cadillac CTS, and Mercedes C-Class.

There’s no question that today’s test car, the 2009 Hyundai Genesis 4.6, is an intriguing vehicle.

It’s a full-sized rear-wheel-drive sedan with a 4.6 liter, 375 horsepower V-8. That V-8, with 333 lb.-ft. of pulling power, is relatively fuel efficient, being rated at 17 miles per gallon city and 25 highway. It may have been a filling quirk, but we pulled 27 on a highway trip, perhaps thanks to the steep overdrive sixth gear in the six-speed automatic transmission.

After people find out that this vehicle is a Hyundai, and a very nice looking one at that, they generally ask how much it costs.

Our test car – the more expensive 4.6 V-8 – has a sticker price of $37,250. Ours didn’t have the only option, a $4,000 technical package, that turns out to be aptly named and well thought out. It adds xenon headlights, a trip computer, navigation, front and rear park assist, a cooled driver’s seat, rear view camera, Bluetooth and upgraded Logic 7 sound system.

Then they have a sticker-shock reaction. “Thirty-seven thou for a Hyundai! That’s a lot of money. Are they kidding?”

It is. And they aren’t kidding in the least. Hyundai is making a run at the upscale market, starting with this sedan and continuing with the coupe version.

Hyundai came into the North American market with a terrible small car. They were so bad that most observers (me included) concluded that the brand was finished in this country.

To its credit, Hyundai’s Pooh-Bahs went back to the drawing board – and did some serious marketing planning while they were at it. They knew they had one more shot at best and the only way they could convince American consumers that they had a worthy product was to make it long on quality. The result was the company’s then-amazing 10-year, 100,000-mile warranty, and a lineup of cars that could compete in the small and mid-sized segments.

And their big cars – the XG 350 and Azera – weren’t so bad, either. Now comes the Genesis. It’s a serious bid by Hyundai at expanding its market reach.

If you’re a brand snob, the Hyundai logo doesn’t have that cachet yet; however, if you buy one now, it may have that cachet by the time – many miles down the road – when you’re ready to trade it.

You’re starting to see buyers’ comments mentioning that the Genesis is a “value proposition” and has an amazing “price point.”

Sales of the Genesis (8,100 to date) are encouraging. Overall, Hyundai sales were up nine percent in May (over April’s numbers) as the auto industry starts to show signs of a modest rally.

Want to go fast? The V-8 will get you from 0-to-60 m.p.h. in just under six seconds. Handling? It’s fine. Hyundai has a five-link system, front and back, that gives you a comfortable ride. While not a sports sedan, it does OK when pushed to an avoidance maneuver.

I generally prefer to travel in the driver’s seat and really avoid rear-seat time; however, this is one vehicle I’d make an exception for. The rear seats and legroom are fine.

The two-tone leather treatment on the Hyundai dash – a feature that carries over to the door panels – is distinctively nice.

Hyundai used a distinguished award – the North American Car of the Year – as a jumping-off point for my favorite commercial from the last Super Bowl: The Angry Bosses. The spot showed furious executives at Lexus and BMW seeing the headlines that Hyundai (“It’s Hyun-Day, like Sun-Day”) had won the award.

A decade ago, members of the New England Motor Press Association generally agreed that the early Acura TL was dollar-for-dollar as good a buy as you could find. I’ve got no problem transferring that badge to this Genesis. After all, it needs something on that grille.

Gary Rome, of Gary Rome Hyundai of Holyoke Named Walk Chair For The Leukemia & Lymphoma Society’s Light The Night Walk

Urges Local Businesses Take the First Step to Help a Good Cause

Springfield, MA (June 29, 2009) – The Massachusetts Chapter of The Leukemia & Lymphoma Society (LLS) named Gary Rome chair of its 2009 Northampton Light The Night® Walk, the LLS annual fundraising event each fall to raise money for cancer research and patient services. Mr. Rome is hosting a complimentary summer BBQ at his Holyoke dealership on Saturday, July 11th at 11:00 a.m. for guests to learn how they can be involved.

LLS holds walks each fall in approximately 230 communities across the United States and Canada. Participants at the walks carry illuminated balloons – white for survivors, red for supporters, and gold to remember those who have died – to honor and commemorate lives touched by blood cancer. The Northampton Walk will take place on Sunday, September 13th at Look Memorial Park in Northampton, MA. Last year’s Northampton Light The Night Walk raised more than $55,000 and the Massachusetts Chapter raised more than $1,050,000 throughout its six walk locations.

“Light The Night is a great way to build a spirit of caring and cooperation among employees as they help others,” said Rome. “I am honored to serve as the chair to and look forward to encouraging commitment from local businesses and corporations.”

The funds raised through corporate and individual contributions help to find cures and better therapies for leukemia, lymphoma, Hodgkin’s disease and myeloma, and to provide information, education and support for patients and their families.

“Light The Night Walk gives hope to patients and their families and lets them know they are not alone in their battle against cancer,” said Rebecca Longworth, Campaign Manager.

To find out more about forming a team or participating in a Light The Night walk, or to attend the recruitment BBQ on July 11th, contact the Light The Night Staff at the Massachusetts Chapter at 508-810-1342 or visit

About The Leukemia & Lymphoma Society
world and provides free information and support services. The Leukemia & Lymphoma Society ® (LLS) is the world’s largest voluntary health agency dedicated to blood cancer. The LLS mission: Cure leukemia, lymphoma, Hodgkin’s disease and myeloma, and improve the quality of life of patients and their families. LLS funds lifesaving blood cancer research around the